Course Overview

Apprentices will follow a comprehensive programme which offers training in a variety of IT or digital marketing skills depending upon the Apprenticeship chosen.

Information Technology is a key component in every industry and IT apprentices will develop a range of knowledge and skills for job roles including: support technician, help desk professional, website administrator, marketing assistant and data analyst to name just a few. Typical responsibilities will include computer maintenance, troubleshooting with hardware and software. Using software packages and bespoke system. IT help desk to support other users in the business.

The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digital marketer apprentice will typically be working as part of a team, in which they will have responsibility for some of the straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions. They will normally report to a digital marketing manager, a marketing manager or an IT Manager.

What will they achieve?

NLTG will provide an assessment and depending on the apprentice's current level and abilities they will take one of the following routes:

Intermediate Level Apprenticeship:

• Level 2 Diploma for IT Users
• Functional Skills
• Employee Rights and Responsibilities

Advanced Level Apprenticeships:

• Level 3 Diploma for IT Users
• Functional Skills
• Employee Rights and Responsibilities

or

• Digital Marketer Standard
• Functional Skills

What training will they receive?

IT training covers the use of computers from producing to printing a final document. This could include producing graphs, images, tables, spreadsheets and correctly formatted letters to the appropriate high standard. The IT Apprenticeships also cover computer maintenance and troubleshooting.

Digital Marketer apprentices will be taught a range of technical competencies, technical knowledge/understanding and underpinning skills, attitudes and behaviours. Learners will also complete 2 of 3 knowledge modules (Principles of Coding, Marketing Principles and Digital Marketing Business Principles) with the third knowledge module being achieved through an internationally recognised professional qualification such as a CIM Level 4 Award.

Additional Benefits

• All vacancies are jobs from day one
• Your training will lead to a nationally recognised qualification
• You will receive an attractive wage/salary during training
• We have a dedicated team to support you with your English and maths skills
• We operate an equality and diversity policy
• All employers are appraised for health and safety
• We will visit you regularly during your training
• Your training will be full and varied

Case Study

James Wilson at All Hallows school

I have been an apprentice at All Hallows Catholic High School for nearly 2 years and I have very much enjoyed the experience of earning money and learning more about ICT in the workplace. I have received great support from both my manager and my NLTG assessor from the very beginning of my apprenticeship and I’m glad to say I have now successfully completed my Level 2 ICT User Skills NVQ. I have also been given the chance to improve my people skills when dealing with ICT issues in any of the departments. I’m able to work independently with confidence or if needed with the support from my co-worker or manager, who I can go to if I am unsure of how to perform a task. I hope to continue this great experience and I am now working hard to complete my Level 3 NVQ to a high standard.